I own a genetix. I had a Mathews SQ2 before I bought my New Breed. The New Breed was an upgrade over that early 90s technology and it's never done me wrong. James Hornbuckle from Grabows set mine up and being from BHM I liked the fact that if there was a warranty issue I could just drive it up to the factory.

The factory direct thing made sense because he didnt have to invest so much in inventory and reps to get big. I dont hear too much about them on Archery Talk anymore, but all I ever see over there is a dick measuring contest featuring rapidly depreciating toys.

It will kill deer.

More than new gear, knowing your gear and having confidence in it thru repetition is what counts when that adrenaline starts pumping.